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The Role of Digital Marketing in Credit Union Growth: SEO, PPC, and Social Media

  Digital marketing has emerged as one of the key strategies to support credit unions in the development of sustainable growth. Three techniques are particularly important as credit unions seek to attract a larger audience for their services. One of the best strategies is to work with a credit union marketing agency to ensure one’s digital marketing is effective, on brand, can generate leads, increase sales, and facilitate customer engagement.   SEO Strategies   Anyone working in the marketing field is familiar with SEO which translates into ‘Search Engine Optimization’. This strategy emerged approximately thirty years ago in the 90’s. The importance of SEO is what it achieves when it’s used in online articles, website content, and social media messaging. It is probably the most successful strategy, which allows businesses to show up on local search results and get in front of their target audience. One of its primary techniques is keyword phrases targeted to specif...
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